Design
  © Copyright 2007 Design Overnight
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Overnight
Please spend a little time to brief us as clearly as possible. The quality of our output will definitely depend on the quality of your brief. We have put together a format below to get you started. But you are free to attach a longer note if you so wish. Also do send us as many reference images as possible - images of similar designs of your competitor or earlier ones you have done etc. It will help us understand the context in the given market and the requirement better.

Please fill in all fields. If a field is NOT APPLICABLE. Type in NA.
   
Describe the job for us A 4 sided, single fold mailer for our new collection.
 
Is it for a company/ product or serviceWe are a high-end furniture showroom in New York. (www.furnitureny.com)
Who is it for
 
To whom is it targeted atTo our regular customers.
 
What kind of reaction do you want this
design to create in themThey should call and fix an appointment to visit our showroom.
 
What is the single most important message
you want to communicate through this designLimited edition of this new line available. So hurry before it is late.
 
What are the MUST-HAVESLogo, photos, address and phone number.
(Like the logo, tag line, legal line etc)
 
What are the MUST-HAVE-NOTS? (Like a color used by the competitor etc.)If possible avoid loud colours.
 
What is the size / proportionA4
 
Any colors (Pantone no.)
OR fonts that you prefer…Soft pastels and old world fonts.
 
Suggested tone and feel…Exclusive and a bit understated.
 
 
 
 
Describe the job for us
 
Is it for a company/ product or service Who is it for
 
To whom is it targeted at
 
What kind of reaction do you want this design to create in them
 
What is the single most important message you want to communicate through this design
 
 

We would use images available on the net as a way to suggest a particular kind of look. You will have to get the rights from the appropriate image owners before using them finally.

 

Have a peaceful night’s sleep.
 
 

 

Next morning the completed job is in your mailbox.

 
 
Of course there is the 5th step of sending us the payment. That can be done through PAYPAL using a paypal account or even a credit card. You could also transfer money into our bank account.